On Sunday the American Trucking Associations will mark the start of the 38th annual National Truck Driver Appreciation Week, an annual celebration recognizing the nation’s nearly 3.6 million professional truck drivers.
“Whenever we click ‘add to cart’ or pick up an item from the store shelf, our first impulse should be to feel gratitude for America’s 3.6 million truck drivers who perform the logistical feats necessary to get us the items we want on a daily basis,” said Greg Hodgen, Chairman of American Trucking Associations and CEO of Groendyke Transport, Inc. “National Truck Driver Appreciation Week provides all Americans with the opportunity to give truck drivers the recognition and gratitude they richly deserve.”
ATA is urging the trucking industry to engage their local communities during the week’s salute to truckers. Throughout the week, ATA staff will distribute giftbags to professional drivers at truck and rest stops.
Daily activities include:
- On Monday, trucking supporters are invited to wear NTDAW’s official colors, green and yellow, and decorate their terminals. ATA staff will also be joining DOT for an NTDAW event at a weigh station.
- On Tuesday, ATA is suggesting that its members host a meal at their terminals.
- On Wednesday, ATA is hosting a Women In Motion webinar featuring four professional women drivers that is free for all to attend.
- On Thursday, trucking supporters are being asked to flood social media with messages of thanks.
- On Friday, companies are encouraged to hold an employee raffle or celebration. ATA staff will also attend the USDOT Safety Expo at USDOT headquarters in Washington, D.C.
The official NTDAW website has a collection of resources to enhance driver appreciation events, and the content provided by ATA enables passionate industry professionals to engage their communities in this important week. Companies can also purchase official NTDAW merchandise to share with drivers and show their appreciation.
This year’s NTDAW events are made possible by ATA’s sponsors: ACT 1, Intact Insurance, and Geotab.
Here’s some other Appreciation Week activities:
Dolly’s Tennessean Travel Stop plans Appreciation Week driver perks
Werner’s Appreciation Week celebration coincides with 70th anniversary
Telematics provider Geotab plans Truck Driver Appreciation events
Shell Rotella truck driver video benefits St. Christopher Relief Fund
Love’s offers appreciation for pro drivers for all of September
How do drivers want to be appreciated? ‘Show me the money!’
